The Society
CSCA Creative Best 2019 Intro Video
Produced for The Columbus Society of Communicating Arts as part of promotions surrounding the annual Creative Best awards show, a ceremony honoring creative excellence in the local advertising industry. Debuting as an intro to the awards show itself and shared digitally on multiple platforms, this video helped to promote the event, celebrate its winners, and promote the mission of the organization more generally. The video performed very well, becoming the post with the top social metrics and engagement for the organization for the entire year and helping the organization cap off a successful 2019.
Art Direction
Building on the "secret society" theme and visual direction developed by local studio Eric&Todd, the video makes use of various mysterious symbols and glyphs. The video moves quickly through various scenes and builds to a final reveal. Illustrations are brought to life using a variety of two dimensional and three dimensional tools.
